For any business with a location or service area, the map pack is prime real estate. Here’s how to earn your spot.
Nail your Google Business Profile
- Complete every field and choose precise categories
- Add photos, services, and regular posts
- Keep hours and contact details accurate
Earn and manage reviews
Reviews are one of the strongest local ranking factors. Ask happy customers consistently and respond to every review, good or bad.
Build local relevance
- Consistent name, address, and phone across the web
- Local landing pages for each service area
- Citations in relevant local directories
Track and refine
Monitor local rankings and calls/direction requests. Local SEO rewards the businesses that stay active and engaged with their community.